About Gouse
Hello, I'm Gouse, the Marketing Lead at VolteByk. I am passionate about connecting people with sustainable transportation solutions. My goal is to make electric cycles accessible to everyone by telling the VolteByk story and highlighting the benefits of green mobility.
With a focus on digital strategy and brand growth, I work to expand our reach across India, ensuring that more people can experience the joy and efficiency of our electric cycles. I believe in the power of storytelling to inspire change towards eco-friendly transportation choices.
Role & Responsibilities
As Marketing Lead, I spearhead our initiatives to build a strong community around sustainable commuting. My responsibilities include:
- Developing comprehensive digital marketing strategies to reach potential EV adopters.
- Managing brand communication and ensuring a consistent voice across all channels.
- Analyzing market trends to identify opportunities for growth in the electric cycle industry.
- Collaborating with the design team to create compelling visual content for our latest campaigns.
Vision & Mission
"My vision is to see a greener, cleaner India where electric mobility is the norm. I believe that effective communication and community engagement are key to driving this change. Every electric cycle on the road is a step towards a sustainable future."
Key Contributions
Digital Strategy
Enhanced online presence contributing to 40% growth in direct website engagement.
Community Building
Launched "Green Riders" initiative, connecting electric cycle enthusiasts across cities.
Brand Growth
Consistent storytelling that positioned VolteByk as a trusted eco-friendly brand.